HP Engage
Website

CONCEPT

Big Data,

Big Visuals

Because of the complexity of the suite of products, we wanted the landing/homepage to be a visual and engaging experience, while working mostly within the corporate branding guidelines of HP.

We ended up with a three step story approach to explaining the suite of products, with animated illustrations covering the various ways in which the suite would enhance the customers’ products. We also included several case studies by high profile companies with the most important pieces of data highlighted.

DESIGN

Every Product Unique

To really be able to distinguish between the various products, we branded each product with custom illustrations and color palettes. Each product page continued this branding for consistency. We created a huge number of custom icons and assets to support this.

DESIGN

Newsworty Pages

Aside from the product suite, the redesign also included new designs for the HP Engage blog, event pages, demopage, news stories, services, contact pages and some other basic content. The entire website was designed responsive for tablet and mobile as well.

Additional Credits

UX
 

Mobile Design

Vilia Ingriany
Qianru Zhang

Rob Voets
Jenny Johannesson